Probably one of the best tasting protein bars out there. Yes, taste is subjective, but having compared with other local brands like max protein, phab, the whole truth, muscleblaze, etc, I can with a certain degree of confidence say that product wise, you're playing your cards right. I only wish you'd scale up soon and maybe reduce the delivery time. I understand that could and would only happen post a certain degree of expansion, but I hope you reach there soon. I know competition is high, but India is a huge country, with a very young population. Out of that, even though the fitness culture has reached a significant amount of people, we as Indians are still hesitant to consume protein supplements and allied products, like your protein bars. In terms of long term branding strategy, that would certainly be an area I would target, if I were you. For if you play your cards right, with respect to branding and pricing strategy, there is still a lot of scope with regards to the geographies in India.
Well, I have spoken quite a bit here. Goodluck!

The protein primary source is soy based. I don’t think that’s the best class of protein

Was in doubt about buying Cookie and Cream flavour. I was surprised when i tasted this, I texture is chrunchy and amazing. Worth trying!!

This protein bar is a game-changer. The cookies and cream flavor is fantastic, and with 20g of protein, it’s perfect for my diet. No artificial flavors, which is a big plus, Surely going to try their other flavors.

I’m always on the move, and this cookies and cream protein bar is perfect. It’s delicious, easy to carry, and provides the protein boost I need throughout the day. Also, its lactoferrin infused which makes it a must try product.